'Subcompact Publishing'

Marco Arment linked to this fantastic piece regarding The Magazine and the state of mobile publishing. Lots of great quotes to choose from, but this stands out:

"The fact that Marco — a programmer — launched one of the most ‘digitally indigenous’ contemporary tablet publications is indicative of two things:

  1. Programmers are today’s magicians. In many industries this is obvious, but it’s now becoming more obvious in publishing. Marco was able to make The Magazine happen quickly because he saw that Newsstand was underutilized and understood its capabilities. He knew this because he’s a programmer. Newsstand wasn’t announced at a publishing conference. It was announced at the WWDC.
  2. The publishing ecosystem is now primed for complete disruption."

Go read the whole thing, it's several magnitudes better than my own little piece on publishing.